Artificial food additives make kids hyper.

  The belief that artificial food additives might be related to hyperactive behavior in children stems from over 30 years ago.

  A pediatric allergist by the name of Benjamin Feingold proposed that synthetic flavorings and colors in the diet might be a cause of hyperactivity, and proposed an elimination diet.

  Many parents who have followed the "Feingold Diet" have reported improvement in their children's behavior.